A BIT ABOUT ME...
I’ve spent two decades working at the intersection of music, technology and change, helping shape what comes next.
I was CEO of Napster through an ownership change. At SoundCloud, I was Global Head of Music, working on how the platform connected artists and fans.
Before that, I started at EMI, working across its artist roster, before moving to Warner Music. I was EVP of WEA, Warner’s global artist and label services business, and launched Firepit Tech, the company’s global innovation and technology hub. I worked across digital, innovation and transformation as the music industry was changing at pace.
Over the years, I’ve worked on campaigns and digital strategy for artists including Coldplay, Kylie Minogue, Gorillaz, The Chemical Brothers and deadmau5, among many others.
Music and technology have kept changing throughout my career. From the rise of streaming and social media to Web3 and now AI, I’ve worked through major shifts in how music is made, discovered, consumed and connected to audiences.
Billboard named me a Power Player two years running. I’ve spent my career working with ambitious people, challenging how things are done and helping build what comes next.
Let’s chat.
EXPERIENCE
2025-Present
EMMY LOVELL CONSULTING
Consulting and Fractional Leadership
In my current role, I provide strategic advice to clients in the music and entertainment sectors, helping them navigate industry challenges and seize new opportunities.
2023-2025
SOUNDCLOUD
GLOBAL HEAD OF MUSIC
Built and led the global music organisation across artist partnerships, editorial and growth.
2021-2023
NAPSTER
CEO
Led the company through an ownership transition and a 33-market product relaunch, restructuring toward breakeven.
2016-2021
WARNER MUSIC GROUP
EVP REST OF WORLD
Led international commercial and digital strategy across teams of 100+, including Songkick and EMP.
2010-2016
PARLOPHONE EMI
HEAD OF DIGITAL
Ran campaigns for many artists including Coldplay, Dua Lipa, Muse, Kylie, Deadmou5 and Gorillaz.
EXPERTISE
Executive Leadership
& Transformation
Leading businesses through growth, change and complex transitions — bringing clarity, momentum and accountability when the stakes are high.
Music, Technology & Digital Strategy
Two decades at the intersection of music and technology, helping businesses understand where the industry is going and how to position themselves ahead of it.
Commercial Growth & Partnerships
Building strategies, partnerships and new revenue opportunities that turn strong ideas into sustainable commercial growth.
Brand, Audience & Market Strategy
Connecting product, brand and audience — identifying what will resonate, where the opportunity lies and how to take it to market.
AI, Innovation & Emerging Platforms
Helping leadership teams navigate AI, new technologies and changing consumer behaviour — separating genuine opportunity from industry noise.
Executive Advisory & Fractional Leadership
Working directly with founders, CEOs, boards and senior teams to challenge assumptions, solve difficult problems and provide experienced leadership without adding permanent headcount.